Lipton Ice Tea - Worldwide Pitch Win


Think summer, bright sunshine and the California vibe of Lipton Ice Tea. Optimistic, spirited and youthful is the overall look and feel with a splash of innocence.

Lipton Ice Tea - Touchpoints


To compliment the campaign we created POS which carried the same summer vibe and energy.

Lipton Ice Tea - Pitch Creative


The task was to reframe Lipton Ice Tea as a lunchtime treat that will ‘Give lunch the Lipton lift’.






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